IMMERSION
Totally immerse yourself in research, give attention to every single detail, your mind will be saturated with ideas and thoughts
Read MoreINCUBATION
your mind will be confused about which idea to work on; at that point you have to give your mind a break.Watch a movie, go for a walk & relax.
Read MoreILLUMINATION
Once your mind has been relaxed, the idea will spurt out, the lamp will shine and you’ll say OH GOD That’s IT!!.., but what you have not been created yet, here comes the last step.
Read MoreVERIFICATION
you have to test first is it good? Does it match the strategy? Well the audiences get the message easily?
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